{"title":"PointyRice","description":"\u003cp style=\"text-align: center;\"\u003eFounded in 2025, PointyRice brings together local storytelling, playful design and everyday familiarity through illustrated stickers, keepsakes and merchandise sets rooted in Singapore's food, language and hawker culture.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThe brand was started by Cait (@CaitOfAllTraits), a linguistics and culture creator with a mission to make the familiar fascinating. PointyRice celebrates the everyday moments most Singaporeans grew up with; the food, the flavours, the words that raised us, and turns them into something you can point at, laugh with, and hold onto. It's culture off the screen and into the real world, with play at the heart of everything we create.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eEvery design is made with care, giving the small, familiar details of hawker life the room to be noticed. A cai fan plate you build yourself. A migration story tucked inside a Hawker Favourites sticker set. Every design starts with a story, and ends up in someone's notebook, laptop, tumbler, or gift box.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eBeyond the artwork, every purchase carries a social purpose. For sales made at The Social Space, PointyRice pledges to donate 10% of proceeds to The Community Chest, supporting programmes that empower children and youth with special needs, as well as youth-at-risk. It's our way of making sure the stories we celebrate also help the stories still being written.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eWith products inspired by the food, language and everyday details that make Singapore uniquely ours, PointyRice hopes to make cultural storytelling more than a keepsake. It is an invitation to look closer, laugh a little, and see something familiar in a new light.\u003c\/p\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/4434\/2014\/collections\/WhatsApp_Image_2026-08-21_at_13.57.56.jpg?v=1787621859","url":"https:\/\/thesocialspace.co\/collections\/pointyrice.oembed","provider":"The Social Space Pte Ltd","version":"1.0","type":"link"}